Everything and everybody that makes up the world of sports comes together at ISPO: equipment brands, speciality retailers, technology, athletes, sports and fun. One of the most important ‘supplier’ companies for what goes into many of the products is the brand GORE-TEX. As the technology leader in the outdoor and sports industry, you can’t imagine the industry without this brand, and it too will be exhibiting at ISPO (
Hall A1, Booth 400 A & 400 B). GORE-TEX’s new brand campaign focuses on the reliability of the products, the technological concepts, and Gore design solutions.
New products, new projects, old friends
What would the ISPO be without world-class athletes, those who drive our sport forward? GORE-TEX athlete David Lama and Robert Jasper, who again recently created a sensation for outstanding expeditions and alpine performances, will be at ISPO. Stefan Glowacz is in fact in Munich in multiple roles, not only as an athlete but also as a manufacturer. And Tamara Lunger is right now in the midst of her training and preparation for her next expedition. What will she have to tell us?
Athletes and sponsors, inventors and retailers, visionaries and doers: At this fair, they all meet in discussions to exchange thoughts on recent developments, and new projects and ideas. With its ‘Innovation lab’, Gore allows a first look at future developments and research in performance fabrics, manufacturing processes, and in footwear and apparel design.
We will be reporting live from ISPO!
We are excited about what we will see at the fair. Our editor Laila will be posting live from the fair on
Facebook,
Twitter and
Instagram. Just stay tuned @GORETEXeu.
Nearly all of our Gore brand partners will be exhibiting their new products at the ISPO trade fair. After this, we just have to wait another six months itching in anticipation: All of the new products will be available in the autumn at speciality retail.